Freelance Express
Been thinking about freelance but have no idea where to start? We gotchu 👍
Not ready to sign up yet? Join our waitlist!
hop on the express train!
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hop on the express train! •
🚄Freelance Express🚄 is a dope 3-week accelerator to help you start freelancing with community, structure & confidence.
Who is this for?
“I want to take on some work that feels meaningful to me.”
“I want to freelance on the side.”
“I know I want to freelance eventually & I want to start setting myself up for it!”
“I fell into freelancing and want to get my ducks in a row.”
Instead of scrambling alone in the wild west, let’s do it together! 🤠
Yep, we get it, freelancing kinda feels like the wild west. So, we designed a program for you to get all the basics in place so you can start taking on projects!
Our approach
Accountability & Structure with Community
The main purpose of this program is for you to START. Through guidance from instructors and peer accountability, we will work with each other to take action instead of pushing this back yet again. Are you ready? Let’s do this 💪
Confidence through Clarity
Instead of spending months researching, finding individuals to talk to, and figuring out the logistics in the dark, with a curated group of instructors who have been in your shoes, we’ll clarify all foundational things you need to know so you can define your offerings, rates and more. You’ll also have access to market rates, advice from lawyers, accountant,s and seasoned freelancers.
Nurturing your Network
There’s no freelancing if you don’t have clients 😅 Good news, your first clients are closer than you think they are. You just need to know where and how to find them. We’ll create practices to nurture your existing and expand your network so you can get to work!
What the express includes:
6 live interactive sessions (twice per week) filled with knowledge taught by a range of seasoned professionals
Actionable homework to get you closer to freelancing
Resources, guides, and templates to help you put your first foot forward
Accountability so you’re doing the thingzzzz
Access to a private community
Who you’ll be learning from
We’ve gathered a group of instructors who will be teaching you all the basics of how to get started, their learnings and mistakes, and how they signed their first clients.
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Rachel Coady
Brand strategy consultant, certified coach, nature lover
Background: Brand strategist client side + agency side turned life coach, following my passions for supporting people, nurturing culture and creating meaningful change.
Special sauce: reconnecting your life energy + your work to create the life you want.
How they will help you: Design how you want to work, creating boundaries and agreements, life restoration practices.
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Shyne Webster
Founder of Designed by Shyne, Gold ADDY Award Winner, #softgirlsummer
Background: Served 120+ small business & early-stage startup clients by age 20
Special sauce: human-first brand building & innovating your secret sauce!
How they will help you: find what makes you special & strategize how to leverage it in your brand/career
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Elena Kunkel
Messaging and mindset coach
Background: 13+ copywriter & strategist at culture-defining places like Wheel of Fortune to NGOs; now certified transformational coach
Special sauce: get unstuck and come alive to the power of your presence—online and off.
How they will help you: package your services, serve up messages that resonate, and not be boring online
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Dawn Patton
Accountant, Business Coach, Toddler Mom
Background: Bachelors + Masters in Accounting, IRS Enrolled Agent, certified life & business coach because money is never really about money. Started an accounting agency in 2020 and have scaled to 17 employees and over 500 clients.
Special sauce: Helping you redefine wealth and create a life that financially supports your dreams
How they will help you: Bookkeeping, tax preparation, tax strategy, business coaching, + online education
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Alaina Andreozzi
Founder, Fractional CMO & Pizza Aficionado
Background: Client services @ R/GA, Wunderman Thompson & Circus Maximus. Operator @ Suma Brands. Founder of Pizza Wine. Angel Investor. Fractional CMO building products for women.
Special sauce: Networking and relationship building
How they will help you: How to find and sign your first client(s)
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Tina Yip
Founder of Space to Grow, host of 5to9 podcast, Your biggest cheerleader
Background: Spent a decade doing strategy @ R/GA, Big Spaceship etc, Founder of Space to Grow
Special sauce: Getting you to believe in yourself
How they will help you: Your guide for the program, keeping you accountable and support you through mindset reminders
Program curriculum
Orientation
Instructor: Tina Yip
A warm welcome to freelance express. Get to know your peers and how to set yourself up for success in the next 3 weeks 🤝
How I want to work
Instructor: Rachel Coady
When freelancing, you are in the driver seat so self management is key. Define how you want to show up for yourself and your clients. Get hyper aware of how you work best, set boundaries and habits so you can flow.
Figure out your offerings
Instructor: Shyne Webster
When you’re a freelancer, you’re also a business owner. So let’s identify your offerings, special sauce and ideal customer profiles so you’re clear on what and how you’re selling.
Get your $$$ in order
Instructor: Dawn Patton
We’ll learn about different ways of pricing, rates, taxes, terms, and contracts and we’ll touch a bit on your personal finances to set yourself up.
Where the heck do I find clients???
Instructor: Alaina Andreozzi
We’ll review tactics on how to get your first clients and create a plan of action so you can start doing now.
V1 Portfolio, let’s goooo
Instructor: Elena Kunkel
Using our templates and examples, we will use this time to fill in your portfolio so actually have something tangible to show clients!
What you’ll walk away with:
Version 1 your list of offerings, your portfolio, customer profiles and how you want to work with clients
Your starting rate and how to experiment with it
Expanded view and actionable plan on where and how to seek clients
Templates, resources, and tools to get your business all set up
Access to a community of people who are also in the process of what you’re going through
Access to recommended lawyers, accountants, and other resources
A much better understanding of what freelancing entails so it doesn’t feel like a blurry blob and know that you CAN DO IT!
How is it different from freelance starter pack?
As you might know, we have another program called freelance starter pack that is designed to help transition folks from full-time to to freelance in 10 weeks. It has a lot packed into 10 weeks and is for folks who are 10+ years into their careers. See the difference between the two programs.
Freelance Starter Pack
You want to fully jump into freelance now
10+ years of work experience
More focus on mindset
Spread out over 10 weeks
You are sure that freelance is what you want to do next
Freelance Express
You want to freelance on the side
1+ years of work experience
More focus on doing
3 week sprint
Unsure if it’s for you but want to try it out to see if it’s something you enjoy
Past student testimonials
“I wish I knew about this course earlier… would highly recommend to anyone curious about freelancing, or like me, was figuring it all out after falling into it! I am finishing feeling way more confident with a renewed sense of direction and what I want out of my work life.”
- Gina Donohue, Freelance Digital Producer & Strategist (Clients: Messy Weekend, Paul Kalkbrenner, COPA Football)
“This program really helped me understand what is it I wanted out of a freelance lifestyle, and all the ways it can come to fruition! It was deeply beneficial to have a cohort and all the resources!”
— Ruben Delgado, Strategy Director (Clients: Moving Brands, SYPartners, Anomaly)
“As an aspiring full-time freelance strategist, the thought of quitting my day job was extremely daunting. This program literally broke down EVERY SINGLE THING you need to know to start or enhance your freelance career. What I learned would’ve taken me YEARS to figure out on my own and probably cost me some money. This course is 100% worth it and I already received my ROI halfway through the class.”
- Kierra Simon, Freelance Social Media & Creative Strategist (Clients: Glowup Beauty, DND Nails, D.O.U.B.T Clothing)
Next cohort
Starts on Sept 25
$599
(or $299/month payment plan)
$998
includes two coaching sessions w/ Tina
Enrollment ends Sept 22 at 6pm ET
Not sure if you’re a fit? Schedule a chat with Tina!
Not ready to sign up yet? Join our waitlist!